Azure App service
Azure Application Gateaway
Azure Key Vault
Marketing and Software
up to 20
General Look: Cake has a marketing campaing platform which is running on a virtualization platform. They are providing a custom campaign management platform for the retails, e-commerce, FMCG companies. Engine is built on ASP.NET and it handles huge amount of customer transactions from the customers.
Customer needs and challenges: Engine was unresponsive during the intense campaign seasons due to unpredictable loads. Especially, campaigns like black Fridays was challenging. One of the challenges that they were facing was to increase the capacity of the servers and related resources like internet bandwidth 1 month before the start to campaign. They wanted to move the engine to a secure cloud with autoscale capability to handle the unpredicted loads without the preliminary effords and without changing the application’s code.
Solution: Azure App Service perfectly fitted the need of Cake Technologies. Abilities such as autoscaling and simple integration with the azure seevices such as application gateway were other features that made this choice make attractive to the customer.